UMass ‘truly world class’ in new TV spot

The University of Massachusetts rolled out a new television commercial highlighting its recent ranking as one of the best universities in the world by the Times of London. The spot features students, faculty and locations from all UMass campuses, including UMMS Nobel Laureate Craig C. Mello, PhD, and a cross section of UMMS students and locations, such as the new Integrated Teaching and Learning Center and the Ambulatory Care Center.

“The Times of London called the University of Massachusetts ‘truly world class,’ and we liked the description so much we decided to use it as the title for our new commercial,” said UMass President Jack M. Wilson, PhD, who noted that Hollywood actor Bill Pullman, a UMass Amherst alumus, generously made time to do the voiceover.

The spots begin airing this week in Boston and regional television markets.