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Genius Cafe Workshop Series

Genius Cafe Workshop Series provided by Information Technology at UMass Medical School to bring together UMass Medical School community to discuss relevant topics and issues in Episerver, Siteimprove, Salesforce and Pardot.

The workshops tackle topics that span the site owners, community communicators, marketing specialists and social media managers.

Genius Cafe Series 4 - Workshop 1: Best Practices for Twitter Posts

Wednesday, March 4th, 2020 | 2:00pm - 3:00pm | AS7.2072

Building off of our social media workshop from last series, this month's workshop, Best Practices for Twitter Posts, focuses on everything post related for Twitter. From tips about crafting more engaging content, to using relevant hashtags, post frequency, and understanding your analytics, we have you covered! Register for our upcoming workshop to learn more!

Upcoming Workshop Topics

  • Content Editing
  • Horizontal Full Width Block
  • SEO for Websites/Google Analytics
  • Improving your website structure for better user experience
  • Social Media
  • Website Governance with Siteimprove
  • You think it, we fix it!
  • Hero Sliders
  • Episerver Forms
  • Navigation – best practices and mega menu
  • What should you know about blogging
  • Introduction to customer engagement